The role of traceability in restoring consumer trust in food chains

Garcia Martinez, M. and Broffman, F. (2011) The role of traceability in restoring consumer trust in food chains. In: Hoofar, J. and Jordan, K. and Butler, F. and Prugger, R., eds. Food Chain Integrity: A Holistic Approach to Food Traceability, Safety, Quality and Authenticity. Woodhead Publishing Limited, Cambridge, pp. 294-302. ISBN 978-0-85709-068-3. (The full text of this publication is not available from this repository)

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Item Type: Book section
Subjects: H Social Sciences
Divisions: Faculties > Social Sciences > Kent Business School > Marketing
Depositing User: Kasia Senyszyn
Date Deposited: 27 Sep 2011 09:12
Last Modified: 20 Jan 2012 14:23
Resource URI: http://kar.kent.ac.uk/id/eprint/28190 (The current URI for this page, for reference purposes)
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