Chau, V.S. and Tang, A.R. (2010) It Doesn't Really Matter if You're Fat or Light! Implications of Child Obesity in China and UK for Social Marketing Strategy. In: Proceedings of the 24th Annual Conference of the British Academy of Management, September, Sheffield University Management School, University of Sheffield, UK.
| The full text of this publication is not available from this repository. (Contact us about this Publication) |
| Item Type: | Conference or workshop item (Paper) |
|---|---|
| Subjects: | H Social Sciences > H Social Sciences (General) |
| Divisions: | Faculties > Social Sciences > Kent Business School > International Business and Strategy |
| Depositing User: | J. Ziya |
| Date Deposited: | 11 Oct 2010 08:21 |
| Last Modified: | 02 Dec 2011 12:52 |
| Resource URI: | http://kar.kent.ac.uk/id/eprint/25654 (The current URI for this page, for reference purposes) |
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