Determinants and Antecedents of general attitudes toward advertising in Bulgaria and Romania

Petrovici, Dan A and Marinova, S. and Marinov, M. (2006) Determinants and Antecedents of general attitudes toward advertising in Bulgaria and Romania. In: 35th EMAC Conference , May 2006, Athens, Greece.

The full text of this publication is not available from this repository. (Contact us about this Publication)
Item Type: Conference or workshop item (Paper)
Subjects: H Social Sciences
Divisions: Faculties > Social Sciences > Kent Business School > Marketing
Depositing User: Rebecca Stevenson
Date Deposited: 16 Dec 2009 12:48
Last Modified: 16 Dec 2009 12:48
Resource URI: http://kar.kent.ac.uk/id/eprint/23499 (The current URI for this page, for reference purposes)
  • Depositors only (login required):