The Marketing Planning Index

Phillips, Paul and Moutinho, Luiz (2000) The Marketing Planning Index. In: Moutinho, Luiz, ed. Strategic Management in Tourism. CAB International, Oxford, Wallingford, pp. 283-291. ISBN 9780851992822. (The full text of this publication is not available from this repository)

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http://bookshop.blackwell.co.uk/jsp/id/Strategic_M...
Item Type: Book section
Subjects: H Social Sciences > H Social Sciences (General)
Divisions: Faculties > Social Sciences > Kent Business School > International Business and Strategy
Depositing User: Paul Phillips
Date Deposited: 02 Jun 2009 08:01
Last Modified: 14 Jan 2010 14:40
Resource URI: http://kar.kent.ac.uk/id/eprint/10311 (The current URI for this page, for reference purposes)
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